Go To Market Strategy
How can you reach your target market and take the right steps to convert visitors into users, users into customers, customers into sales?
The challenge
You product is ready but you have no clue how to go to your market, reach visitors, make subscribers, convert to customers, retain loyalty and generate revenue.
Our solution for reaching your customers
We bring together commercial functions, innovative distribution, different marketing channels and the best conversion actions. We help you reach, engage and retain your potential customers so we drive the bottom line.
Consulting & Mentoring
We can provide personalized/customized professional mentoring & execution for your business acceleration:
- Market Research
- We define your target market, market segments & trends, target group, competition.
- Product
- Product(s) or service(s) development, value proposition, action plan, project management.
- Sales
- Cost analysis, revenue streams & model, affiliates, pricing.
- Distribution
- Placement, channels, distributors, re-sellers.
- Promotion
- Go to market strategy, advertising & media strategy, communication strategy, metrics, conversions/churn/virality assumptions, online & offline budget, action plan.
Training & Coaching
We prepare and deliver customized training courses to your executives critical for your business success.
- Innovation
- Strategy, culture, creativity, change management, idea generation, crowd-sourcing, customer Insights, new product/service development, disruptive marketing.
- Online & Social Media
- Digital culture & netiquette, dos & don’ts, web & mobile marketing, web, mobile & email marketing channels, social media & networks, social media marketing channels, social media community building, design & development, web platforms, web & social media monitoring tools, analytics, web & social advertising, google advertising, search engine optimization.